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Soar Raises $80 Million to Leverage AI to Automate Monetary Advisory Workflows

February 24, 2026
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AI options supplier for monetary advisors Soar has raised $80 million in Sequence B funding. The spherical was led by Perception Companions.

The funding will assist Soar scale its expertise, which automates a spread of duties for monetary advisors, from an AI assistant to a complete intelligence and AI orchestration layer for contemporary monetary advisory companies.

Based in 2023 and headquartered in Salt Lake Metropolis, Utah, Soar made its Finovate debut at FinovateFall 2025 in New York. Parker Ence is Founder and CEO.

In a spherical led by Perception Companions, AI options supplier for monetary advisors Soar has secured $80 million in Sequence B funding. The spherical additionally included participation from new buyers F-Prime, Allianz Life Ventures (the enterprise capital arm of Allianz Life Insurance coverage Firm of North America), TIAA Ventures, and Peterson Companions. Additionally concerned within the spherical have been present buyers Battery Ventures, Sorenson Capital, Pelion Enterprise Companions, and Citi Ventures, in addition to angel buyers Hans Tung, Ryan Anderson, and Aaron Skonnard.

“In lower than two years since launch, we’ve grown from zero to greater than 27,000 advisors—making Soar the fastest-growing wealthtech software program utility in trade historical past,” the corporate famous in a press release. “We at the moment are including greater than 2,000 new advisors every month throughout RIAs, unbiased broker-dealers, and world monetary establishments.”

This week’s funding takes Soar’s complete capital raised to $105 million, following the corporate’s $20 million Sequence A spherical led by Battery Ventures in 2025. The corporate will use the funds to energy its subsequent part of development, particularly increasing the platform from an AI assembly assistant for monetary advisors to a complete intelligence and AI orchestration layer tailor-made for contemporary monetary advisory companies.

Soar exists on the nexus of a structural shift within the wealth administration trade as advisory companies discover integrating AI into the way in which their advisors put together, have interaction, doc, analyze, and scale. Beginning with utilizing AI to cut back the quantity of handbook work that advisors do, Soar is evolving right into a platform that integrates clever, agentic workflows and enterprise controls to comprehensively assist fashionable monetary advisory companies. With a give attention to decreasing operational friction, deep workflow integration, and configurable compliance, Soar’s new funding will allow the corporate to assist advisors proactively determine dangers, uncover new development alternatives, and advise on subsequent greatest actions based mostly on evaluation of shopper conversations and funding flows.

“An enterprise RIA just lately shared that Soar ranked primary amongst greater than 40 AI pilots they ran final 12 months when it comes to delivering actual advisor impression and measurable ROI for the agency,” Soar CEO and Co-Founder Parker Ence mentioned. “They noticed not solely Soar’s common one to 2 hours saved per advisor per day, but additionally a significant improve of their total natural development fee.” Ence added that the funding will assist the corporate “make investments aggressively in product analysis and growth” because the agency accelerates its imaginative and prescient “for an AI-native working system.”

Headquartered in Salt Lake Metropolis, Utah, Soar made its Finovate debut at FinovateFall 2025. On the convention, the corporate confirmed how its AI-powered assembly assistant for monetary advisors automates assembly prep, note-taking, follow-up, and different shopper administration duties. Reportedly saving advisors as much as 20 hours per week, Soar’s expertise places assembly administration on AI autopilot and offers AI-powered actionable development insights, whereas exceeding enterprise scalability and compliance necessities.

Photograph by Kirill Lazarev


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